Serving the Deep Niches- How I Do It

1. F-O-C-U-S Stay focused. It is all to simple to get distracted by thinking you can make more money by serving more needs. Staying focused allows you to be the expert and ultimately earn greater profits and be known as the EXPERT in your niche. Thanks to Jonathan Mast of Blue Rooster Group LLC
	2. To Serve The Niche, Know The Niche! It takes knowledge to truly serve a niche well. You must study the niche. Let's say the niche is an industry. Read industry articles, visit businesses in that industry, talk to people involved in it, ask questions. What are their needs and pains? Thanks to Andrea Gold of Gold Stars Speakers Bureau
	3. By Providing Superios Customer Service The Best Way to get an edge on your Competitor is to provide the top notch customer service to your client and make sure to retain them as long as possible. Thanks to Marina Chernyak of 1001 Floor Lamps
	4. Know The Market Better Than Anyone Else The best way to find and serve the appropriate niche for you is to gather as much intelligence as you can about the market you serve. Ask open ended questions to potential customers, industry experts, and even competitors...look for the unmet need. Thanks to John Paul Engel of Knowledge Capital Consulting
	5. Go Straight For The Final Result Make sure your customer gets what they really came for, not the precursors of what they came for. In our business, people don't want links or good search engine positioning, they want web traffic. So we make everything we do about web traffic. Thanks to Kenneth Vogt of Crooner Labs
	6. Don't Just Know It. Show It. Being an expert in any niche market is equal parts observation + conversation. You've got to show up -- commenting on relevant articles + blog posts, authoring your own pieces on your blog or vlog, and getting press for your point of view. Thanks to Kat Gordon of Maternal Instinct
	7. Hang Out Where The Cool Kids Are The advent of social media gives you the opportunity to join communities where your potential clients/customers hang out, and your subsequent community participation will make them familiar with you, so they'll then turn to you before Google! Thanks to Jeannette De Beauvoir of Customline Wordware
	8. Deferentiate Yourself We create a name for nomie baby's products by being very responsive to customers, offering quality products at reasonable prices, which in nomie baby's case are often 1/2 the price with equal or better quality, AND we received a U.S. Patent! Thanks to Katie Danzger of Nomie Baby
	9. Becoming A Recognized Expert In Your Niche Go to the trade association in your niche. Offer to write a content-filled article for the ONLINE version of their magazine, email blast, etc. Ask to include a photo. Offer an even longer or related article linked to your Website. Now you're a star. Thanks to Tom Peric of Galileo Communications Inc.
	10. Be A Super-Niche Superhero Don't just disseminate information, create original content that answers questions asked everyday by people in your niche. Then, ask them questions, introduce them to other people in your niche, and facilitate interesting conversations. Engage! Thanks to Stacey Acevero of Vocus